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Senior Manager Market Information & Business Analy
Posted on Sep 22
Essential Duties and Responsibilities:
The Senior Manager of Market Information and Business Analytics plays a key role within the Beauty Division managing all aspects of advanced analytics (Marketing Mix, Pricing and Promotion, FSI Analyses, Business Drivers, Business analysis etc.). This high visibility role is responsible for evaluating ’s marketing activities with the goals of increasing ROI and driving business growth. He/She will also support our Brands on a day to day basis by leveraging our extensive syndicated data resources to provide fact based insights that contribute to positive business results.
Essential responsibilities will include:
Work with analytic partners to deliver insights that improve ROI on key marketing activities such as advertising and couponing.
Serve as key liaison between marketing and sales to provide fact based support regarding potential pricing actions.
Responsible for providing quarterly “due-to” analyses decompose key drivers of in market performance.
Provide day to day analytic support for the Beauty Division.
Provide ongoing consultations on advanced business analysis issues throughout the organization.
Support the Director of Market Information and Analytics on projects supporting ’s global priorities.
Conduct ongoing training sessions for ABMs to further develop their analytic skills.
Introduce new analytic capabilities that help obtain competitive advantage.
Qualifications and Experience:
* Undergraduate degree required, MBA preferred
* Min 8+ years of focused experience dealing with advanced analytics and syndicated data
(past employment at Nielsen or IRI is desired, but not required)
* Proven track record of excellent communication and presentation skills, and ability to interact
well with all levels of Management.
* Ability to thrive in a fast paced environment
* Solid strategic thinker.
* Strong thought leader
* Team player
* Analytic rigor
* Self-confident integrity
* Passion for growth
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