Senior Director of Marketing
Job Opportunity at Gateway Recruiting

Posted on Jul 23

http://gatewayrecruiting.com/    8302374443

Location: Los Angeles Area, CA
Job Type: Full Time
Job ID: W4138463

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The Senior Director of Marketing will report to the COO and is responsible for the leadership of marketing activities related to sales, branding, public relations, market outreach and trade shows.
 
Job Duties:
  • Develop and implement the strategic marketing directions in support of the corporate business objectives
  • In collaboration with Sales, develop sales collaterals, develop training materials for the sales and clinical teams and develop market research on competitive technologies/companies
  • Lead Key Opinion Leaders (KOLs) engagement, including; leading KOLs research collaboration, coordinating and facilitating KOLs events and talks
  • Overall responsibility for marketing operations, including trade shows, resident courses, society meetings, etc.
  • Overall responsibility for website media, blogging, webinars, and all social media management etc.
  • Overall responsibility for messaging, branding, PR, press releases, brochures, and all print media
  • Create and execute communication agenda with patients, residents and surgeons
  • Initiate, lead, and market Clinical Case Studies with partner hospitals
  • Responsible for outreach to surgeons such as direct mailing, society resources, etc.
  • Market and advertise in professional journals and health information media channels
  • Create and execute opportunities to obtain industry awards 
  • Create and execute opportunities to collaborate with associations such as aneurysm foundation, clinical missions etc.
  • Work closely with sales to support sales activity
  • Oversee global marketing effort
  
Requirements:
  • A minimum of 5 years’ experience in marketing and marketing operations
  • Experience in medical devices is an advantage
  • Advanced degree required
  • Must have excellent organizational, managerial, administrative and leadership skills
  • Must have excellent communication, social and interpersonal skills
  • Self-managed, leader experienced in product marketing through various media avenues
  • Possess experience with startup companies desirable 
 
Attributes:
Self Managed, Highly Motivated, Detail Oriented, Team Player, Problem Solving, Judgment, Confidentiality, Continuous Improvement, Change Management, Results Driven, Open Communication, Multi-tasking Ability in a Start-up Environment.
 
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