Product Manager / Marketing - Medical Device
Job Opportunity at Excelsior Recruiting Group

Posted on Aug 5

http://www.excelsiorrg.com/    (678) 304-9860

Location: Atlanta, GA
Job Type: Full Time
Job ID: W4139533

Associate Product Marketing Manager
Position Summary
Responsible for managing and implementing marketing activities for assigned product areas through research, strategic planning and implementation.
 
Responsibilities:
·         Conducts ongoing research to define market needs (includes interfacing with hospital personnel, surgeons, nurses, and sales representatives, surgical observation, and literature review) to develop and maintain product lines.
·         Identifies and implements new product styles, patterns, line extensions, deletions.
·         Maintains inventory to include disposition of excess product and maintenance of marketing warehouse for individual line. Creates promotions to move slow-selling items.
·         Identifies product and service opportunities to meet market needs.
·         Develops, analyzes and maintains competitive profiles for products and companies including literature resources.
·         Develops short-term and long term product promotion strategies in line with HQ activities.
·         Formulates effective pricing strategies.
·         Manages activities with members of various departments to implement the marketing plan (includes sales, operations, research and development, regulatory, quality assurance).
·         Develops and manages new product introduction process, including written product proposals, project management, all launch activities, line extensions and modifications.
·         Develops all marketing communications materials and promotional items (e.g. catalogs, brochures, giveaways, press releases, and training materials) for assigned product line.
·         Distributes updates on products, the market, and competitive activities.
·         Creates and maintains all training and in-service materials for product line and conducts product demonstrations and seminars to internal and external personnel as requested.
·         Provides technical product support to the sales force, customer service and customers (if needed).
·         Plans and coordinates participation at trade shows, workshops, meetings with clinicians and hospitals, sales meetings and participates as required.
·         Performs special projects as assigned.
 
Secondary Or Peripheral Job Functions
·         Must be able to travel domestically (and internationally) by air and car, and work occasional weekends. Must possess a valid government issued driver’s license (and passport).
·         Requires excellent written and interpersonal communication skills.
·         Computer skills in Windows, Outlook e-mail, Excel, Power Point and Word processing desirable. SAGE or SAP experience desirable.
 
Qualifications-Experience/Training/Education:
·         Bachelor’s degree in Business, Marketing, (Engineering) or equivalent 4 - 6 years work experience, specifically in Marketing or Product Management field
·         MBA or advanced degree preferred
·         At least 3-4 years in medical device product management.
·         2 years of business to business sales experience preferred.
·         Language and mathematical skills; reasoning ability
·         Strong Project and Time Management skills
·         Presentation/training skills
·         Dependable
·         Creative
·         Pro-active
·         Self-motivated
 

 

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